When it comes to Motivational Speaking, for most people it ranks up there with falling from a great height.
But rest assured that when it comes to motivational speaking, we all started in the same place.
But if we want to turn that in to Motivational Speaking income, how do we put together a great talk?
It is not as hard as it may seem, although it takes time, structure and discipline.
For me personally, I started speaking in front of audiences as a politician. I had had some experience in chairing committees so I was used to being in spotlight somewhat, which really helped. At the end of the day though, just having given a lot of presentations doesn’t make you a good keynote speaker.
For that matter, being one of the top speakers at your local Toastmasters club will not do much to further a speaking career either.
To be good at Motivational Speaking you must have a story to tell. You must be seen to be an expert in that area, and you must add value to the lives of your audience.
Does it mean you are technically a great speaker? Frankly, today that is low on the list of qualities. I have seen amazing speakers who did not have the perfect delivery, who hummed and err’d their way through their talk but had the audience captured.
Learning to get the audience on the edge of their seat listening to you is one of the most important goals you should have.
So here are my five tips for Motivational Speaking
- Don’t try and live off one presentation. Life changes and your experiences and knowledge should grow too
- Have an introduction that grabs the attention of your audience in the first minute, use humour or emotion but get their interest immediately.
- Speak to them about how they can improve their lives. Your stories can help but don’t make the whole talk about YOU – make it about them.
- Give your audience tacit examples of how their lives can improve if they apply some of you ideas. Think of the benefits of what you shared, not the features.
- Make sure you get their attention enough to lean in to your talk. The best way to get another booking is for that audience to be telling the organiser how life transforming your presentation was.
To carve out a career in motivational speaking, you need to be disciplined with your preparation, hard working with your outbound sales calls and tenacious when starting your career. Put that all in the mixing bowl and it is just hard work after that.
One guarantee is that it is an exceptionally rewarding career.